Fragmented Data.
Hidden Insight.
B2B pricing isn't publicly available — it's scattered across an organisation's emails, documents and meeting notes. This fragmentation means the insight needed for commercial teams to protect margins and win deals is hard to construct and maintain.
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Structuring the Unstructured
Hey Gus acts as your Virtual Pricing Director, transforming fragmented data into a unified, high-confidence pricing schema designed for the complexities of B2B commerce.
THE LEGACY CHAOS
Reactive Fragmentation
Pricing intelligence is currently trapped in siloed emails, disparate spreadsheets, and unsearchable PDFs. This lack of transparency leads to wasted time, missed sales and sub-optimal margins.
THE HEY GUS STANDARD
Intelligent Normalization
Our AI engines ingest unstructured data, scores confidence, and maps it to a single source of truth. Proactive alerts and deep intelligence replace manual guesswork.
Engineered for Enterprise Pricing Intelligence
Turn fragmented market data into a structured competitive advantage with our core technology pillars.
Multimodal Ingestion
Automatically ingest and process intelligence from emails, PDFs, spreadsheets, and meeting notes without manual entry.
Clustering & Deduplication
Intelligently group related pricing data and remove duplicates to ensure your market intelligence is clean and actionable.
AI Normalization
Our proprietary models normalize unstructured data into a standardized schema, creating a single source of truth for your team.
Virtual Pricing Director
Interact with your data through a specialised AI assistant that acts like having a veteran Pricing Director on call 24/7.
Confidence Scoring
Every data point is scored for confidence and mapped back to its original source for total transparency and provenance.
Real-time Intelligence
Stay ahead of market shifts with automated alerts triggered by specific competitor pricing movements and threshold breaches.
Engineered for High-Stakes Pricing
Hey Gus provides the structured intelligence needed to dominate complex B2B markets. Our specialized schemas turn fragmentation into competitive advantage.
Manufacturing
Logistics & Transport
Insurance & Finance
Professional Services
Distribution & Trade
B2B Technology
The Hey Gus Pilot Program
EXCLUSIVE ACCESS
Secure your spot in our structured 90-day pilot. We turn your messiest competitor data into actionable intelligence with a dedicated Virtual Pricing Director at your side.
- Enterprise-grade multimodal ingestion
- AI-driven schema normalization & scoring
- Full access to Virtual Pricing Director AI
- Custom confidence scoring & provenance
- Strategic pilot review & ROI analysis
AI-DRIVEN • COMPETITOR INTELLIGENCE • B2B PRICING